Post ICC World Cup 2015 fever, the nation gears for the Indian Premier League Season 8, which is all set to kick start from April 8. NewsX and India News of iTV Network, will showcase the “Summer Storm-IPL Season 8” and “Run Jhamajham”, respectively for live updates on the matches.
Under this 44-days long extensive programming, there will be special segments on IPL, twice a day @ 6:30 PM and 11:30 PM on NewsX and 12:30 PM and 6:30 PM on India News.
In an exclusive partnership with Wisden India Impact Index as the knowledge partner, the channels will bring to the viewers a descriptive and insightful review of each match on and off the field. The in-depth analysis by Wisden experts, coupled with Wisden India’s exclusive tool Impact Index will give the viewers a perfect cricket viewing experience. The channels will also incorporate special graphics to make the screen look more appealing.
Speaking on this special programming, Rahul Shivshankar, Editor-in-Chief, NewsX, said, “IPL is a perfect blend of Cricket and entertainment, which is getting bigger and better with each passing year. We at NewsX will leave no stone unturned to add spark to the thrill and chill of this cricketing carnival ensuring the viewers get the best of IPL coverage.”
Deepak Chaurasia, Editor-in-Chief, India News, said, “India is a cricket crazy nation. Putting the cricket loving viewers at the centre stage, our IPL programming ‘Run Jhamajham’ promises to give the viewers a 360O view of this mega cricketing event.”