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Strong brands recover from recession faster : Study
Strong brands recover from recession faster : Study
Analysis released  by Millward Brown Optimor on Monday reveals that the BrandZ Portfolio, created from the world's top 100 most valuable brands, is recovering faster than the S&P 500 as a whole. The BrandZ Portfolio is now worth 28 percent more than the S&P 500, and it has returned to profit ahead of the market. The BrandZ Top 100 is based on the world's largest brand equity study. It is...Full story





 

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