Monsoon Ads Pvt. Ltd., India’s leading online video advertising network, today announced the availability of MonsoonConnect, a player independent online video advertising plugin that eliminates the need to use a custom online video ad network player.
Online video portals can now simply add the MonsoonConnect plugin to obtain video ads regardless of what player they use on their online video platform. This moves Monsoon Ads one step closer to developing a standard for online video advertising. Harsh Nagpal, Director, Monsoon Ads Pvt. Ltd. stated “Our plugin does not push site owners to use a custom video advertising player like other video advertising networks do. Site owners use their own player and utilize the MonsoonConnect plugin to obtain ads and monetize their video ad inventory. This leads to minimal distruption or code changes on their sites and almost immediate monetization.”
Monsoon Ads is the only video advertising network across the world to include the major Bollywood portals as publishers. Monsoon Ads now offers the best network of video sites for advertisers looking to reach the most valuable set of Internet users from the Indian and NRI market. Monsoon Ads is also integrated with other video ad networks to aggregate video ads from multiple sources (including the Monsoon Advertising Network and Direct Publisher Sold campaigns), rank them by highest CPM and provide these ads to portals for the most efficient monetization.