Mint bags WAN-IFRA Asian Media and INMA awards

Mint recently won two awards – one for overall design and second for 2010 marketing campaign – from WAN-IFRA Asian Media Awards and International News Media Marketing Association (INMA) Awards.

At WAN-IFRA Asian Media Awards, Mint won silver for overall design. The award-winning entry was for Mint’s Budget issue in 2010. In the budget issue the stark black and white photographs were used along with Mint’s house colours of orange and black that served in highlighting a budget that was dependent on several imponderables. The headline for the cover story was “Up in the Air”.

Second award was silver for marketing campaign of “Mint Money Launch” at International News Media Marketing Association (INMA) Awards held in New York. Mint won this award in the category of New Brand/ Product/ Audience Development.

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