Mindshare wins creativity battle in Gunn Report for Media 2011 results

Mindshare, the global media network, has seen its Gunn Report for Media ‘media creativity index’ rise by 46% over the past three reports ( covering 2007 – present and released in April 2008, February 2010 and February 2012), scoring 161 in the 2011 results, with OMD’s ‘creativity index’ falling by 25% over the same period.

Mindshare is now the fastest growing of the two big agencies at the top of the report in terms of media creativity.

In addition to Mindshare’s impressive creative showing, WPP also had a strong result with GroupM topping the Holding Company of the Year tables with 513 points, ahead of Omnicom Media Group and Publicis Groupe Media.

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