MiD DAY Bags Silver at Indian Digital Media Awards

Mumabi: India’s leading Afternooner MiD DAY was awarded Silver Honours at the first ever Indian Digital Media Awards (IDMA) for the Best News Site of the Year. MiD DAY bagged the award at a glittering ceremony held in Mumbai yesterday. The high powered jury who declared mid-day.com as a winner included top honchos of the digital and media industry, to name a few, Deepti Dang of HP India, Lynn de Souza of Lintas Media Group, Alex Kuruvilla of Conde Nast India, Raj Nayak of NDTV Media, Vikram Sakhuja of GroupM, and many more.

The website mid-day.com presently has over 10 million page views and truly is an engaging and entertaining website. Like the newspaper mid-day.com too focuses on delivering news in a pictorial heavy format. The lead stories printed on the website also have audio-video files linked to them which further enhances the user experience to consume news.

Says Manajit Ghoshal, MD & CEO MiD DAY Infomedia Limited, “MiD DAY’s brand promise is to inform and entertain young professionals through the day. The internet platform today is the preferred medium of choice of these ‘Pro’s on the Go’ and we at MiD DAY understand this. Our focus has been on developing the digital medium to deliver better experience to our audiences. A win at the first ever Indian Digital Media Awards in the category of Best news site of the year is very encouraging and gives us the confidence that we are heading in the right direction.”

Adds Nirvan Biswas, Head Online, MiD DAY Infomedia, “MiD DAY strongly believes that multi-media is the future of the company. A pictorial-heavy website and audio-video files linked to key stories truly enhance the experience of consuming the news. In keeping with its high spice quotient, mid-day.com promises to just get better with time.”

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