Micromax Mobile withdraws 'bai' ad, Shiney relieved

Mumbai: Micromax Mobile has withdrawn its
controversial ‘Bai commercial’, which poked fun at Shiney Ahuja, after
the actor initiated legal action against the company, said his publicist
here Tuesday.

The advertisement attempted to take a humorous dig
at Shiney, who was convicted two years ago of raping his domestic help
and is currently out on bail.

The actor slapped a legal notice on
Micromax Mobile late October, contending that the advertisement – in
which two ‘bais’ (servants) poke fun at him – “amounted to wilful
character assassination and contempt of court”.

“Shiney has
challenged his conviction and the Bombay High Court has admitted his
appeal, which is currently pending hearing. For the mobile company to
air such a commercial influencing public opinion when Shiney’s appeal is
pending hearing, is equivalent to contempt of court,” the actor’s
publicist, Dale Bhagwagar, told IANS.

Now, the Micromax Mobile
has sent a reply to Shiney’s October notice, stating that the
controversial commercial has been withdrawn, Bhagwagar said.

Shiney
was arrested June 2009 following charges of rape, wrongful confinement
and criminal intimidation, levelled by his maid servant, and spent
nearly five months behind bars.

On March 30 this year, he was
awarded seven years of imprisonment by a Mumbai fast track court — but
he has challenged the sentence in the Bombay High Court.

Shiney
is known for his performances in movies like “Hazaaron Khwaishein Aisi”,
“Sins”, “Life In A Metro”, “Woh Lamhe”, “Bhool Bhulaiyaa” and “Gangster
– A Love Story”, and is awaiting release of forthcoming movies like “Ek
Accident”, “Ghost”, “Chaloo Movie” and “Har Pal”.

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