MediaCom was the most awarded agency at the Singapore Media Awards .MediaCom walked away from the ceremony, celebrated on Friday, September 5, with 4 out of 14 prizes, including Media Agency of the Year, Best Experimental Marketing, Best Pan Asian Campaign, and Best Youth Marketing Campaign. All the winning campaigns were for the client Nokia with two (Best Youth Marketing and Best Pan Asian) for its iTalentstar effort and the other one for its Wifi Zone campaign.
In total, MediaCom had been nominated for 7 awards and thus received a staggering 42 points – with 10 points credited to each of the three winning campaigns and 3 points for each of the other four campaigns which made it to the final round. The second agency came in at 28 points only.
“We are extremely proud of this achievement, simply because we are the youngest media agency in Singapore, and in the space of two years, this win is a wonderful testament of how good thinking, an energized team and dedication to deliver great work for clients has helped us rise above some big guns that have been dominating the Singapore Media scene over the past few years,” said Jaswinder Kaur, Managing Director, MediaCom Singapore.