Media Pitchers, a provider of media pitching services for maximizing editorial coverage of press releases, has announced the availability of free news release copy writing to U.S. corporations to support their efforts to more effectively market products and services during the current global economic slowdown.
According to Todd Capps, co-founder and CEO of Media Pitchers, any company, regardless of size, industry or location, will be provided with a release of 600 words or less highlighting the most newsworthy aspects of their business. He added that the only requirement is that a minimum of 10 hours of media pitching be contracted to ensure the greatest possible exposure to news organizations.
“During this exceptionally difficult business environment, it’s critical that companies make every effort to communicate their message to their customers and prospects through publicity,” Mr. Capps stated. “To encourage organizations to market aggressively in these uncertain times, Media Pitchers will provide free news release copy writing for companies determined to prosper now and to emerge better positioned when conditions improve.”
Designed to provide marketers with an effective yet affordable method to gain media attention, Media Pitchers enhances the impact of press releases by personally contacting editors and reporters at thousands of news outlets by telephone, e-mail, fax and instant messaging. Unlike most public relations agencies, Media Pitchers doesn’t require a monthly retainer and services are paid for on an ‘as needed’ basis.
Customers simply open an account on the firm’s website and buy live pitching in blocks of hours. All telephone calls, e-mails sent and other activities are captured in a detailed report and provided to each Media Pitchers client.
“By adding professional media pitching to existing marketing activities, organizations can greatly increase the chances of their story capturing the attention of the media and gaining real editorial coverage,” Mr. Capps added. “Our services are an ideal way to enhance the impact of releases distributed by firms such as PR Newswire, Business Wire, PRWeb and Marketwire.”
Based in Santa Barbara, Calif., Media Pitchers is a provider of media pitching services designed to maximize news coverage of press releases through direct contact with editors, reporters, bloggers and freelance writers.