Maxx Mobile appoints Ignitee Sports as Sports Agency for IPL-4

Mumbai: Ignitee Sports added another feather to its young cap by bagging the MAXXMobile deal. Ignitee Sports will act as the mobile company’s sports management agency for ‘ IPL-4’. MAXX Mobile has entered into an annual contract with the agency to handle the on-ground implementation and execution of the “MAXX Mobile Strategic Time-Out& Play Off Sponsorship” for the fourth edition of the Indian Premier League.

Mr. Sajal Roy, Business Head, MAXX Mobile held the Ignitee Sports team in high regard and placed his trust on them.

“We have immense faith in Ignitee Sports and we are sure they will deliver there best for MAXX,” said Mr. Roy. The number of matches in the fourth edition of the Indian Premeir League has increased considerably, hence he believes a specialized agency like Ignitee Sports is the need of the hour. “We were looking for an agency who has the required expertise to handle a large-scale sports event like the IPL and Ignitee Sports were found to do full justice to the event,” Mr. Roy added.

Ignitee Sports has been an agency which has always looked to integrate the passion of sports and the creative innovation of business. Speaking on the occasion, Mr. Anand Yalvigi, President, Ignitee Sports, said, “The idea was to promote the business of sports management with innovative ideas. I am sure that our association with Maxx Mobile will go a long way in proving that indeed the sports marketing business in India can attain such heights of excellence.”

Speaking on the occasion Mr. Sankar, COO, Ignitee Digital Solutions said that, “We are extremely delighted to be associated with the Maxx Mobile team. I am sure that with the ongoing cricket frenzy, our innovative sports management ideas will be implemented to maximise Maxx Mobile’s success.”
About the MAXX Group:

MAXX Group is a leading provider of India’s new-age mobile phones and one of the India’s largest manufacturers of mobile accessories, serving a strong network of customers across the country. MAXX mobiles are indigenously re-engineered with a vision to revolutionize India’s need to communicate with technologically advanced mobile phones at an affordable cost. MAXX offers the latest & widest range of wireless products, accessories & after sales services to customers.

A proven & strong customer support network, a comprehensive research, design and manufacturing strategy, builds MAXX’s position as an emerging leader in the space of mobile telephony & accessories. The brand “MAXX” has established a distinct identity because of quality products offered as well as various support services provided to its customers.

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