He will work closely with Annie Hsiao, President, Maxus China and is responsible for the business growth and strategic development of Maxus in China.
Leon brings 20 years of experience in marketing, advertising and client management when he joined Maxus as Managing Director, Maxus Shanghai in 2011. Prior to joining Maxus, he was Deputy General Manager of Starcom Taiwan, where he developed strategies and communications for clients like Mead Johnson, Heineken, Mercedes-Benz and Honda.
Annie Hsiao said: “Leon has a proven track record as a strong and strategic leader and has played an important role driving Maxus’ business development in East China. He will work closely with our core management team in making Maxus the most effective media investment agency in China.”
Leon is based in Shanghai and reports directly to Annie Hsiao.