Maxim launches Luxury, Sex and Style issue

New Delhi : Maxim Magazine has launched its special November mega issue , a first with 3 different Maxim’s being offered in a special combo pack with Sushmita Sen gracing the cover of the special luxury issue, shot by ace photographer Daboo ratnani this is Sushmita’s first ever cover for Maxim. The other 2 issues are based on the guys’ top two concerns –Sex and Style.

Maxim India editor Vivek Pareek said: “Given this is Maxim’s first ever Luxury, Style & Sex issue, we dug deep and asked ourselves just one question: Who signifies luxury? Sushmita Sen was the obvious and ultimate choice. Also we are pretty clear that Maxim is the most prominent men’s magazine because we’re exactly like hot-blooded, with-it Indian guys. We make no excuses for who we are. We’re proud of our roots, but we’re globally-relevant. We’re aware of the environment we live in and we live life the way it was meant to be lived – work hard, party harder, laugh out loud, outgrow the unpleasantness and celebrate the positives.”

Headed by the smouldering Iryna who literally scorches the pages of this edition, this is Maxim’s hottest shoot ever. Covering all the bases of everything you wanted to know but were too afraid to ask, Maxim’s special Sex edition tells you about the birds and the bees. Only it is nothing what your mama told you.

Maxim succeeds in cracking the big one, Maria Sharapova, for the cover. If you thought it was only women who bothered dressing up, you’ve obviously been living under a rock the last few years. Research shows men spend more time in front of the mirror than ladies do. What they do in front of that mirror is another question altogether. Exploring six decades of music and style, this issue of Maxim details out your style quotient for the season ahead and ensures you are equipped with the necessary sartorial skills to snare the ladies.

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