launches a dedicated section for “New Projects”

New Delhi: In a survey conducted by MagicBricks, about 68% of prospective property buyers polled had intended on purchasing property in the suburbs. With amenities, security & social infrastructure emerging high on user priority lists.

About 45% respondents voted social infrastructure as the most important factor while choosing a property. This includes schools, hospitals, and institutes of higher education, shopping and entertainment facilities. Security includes guards, CCTVs & gated communities. Amenities include water and power supply, power back-ups, good quality roads, sanitation & waste management, plus lifestyle amenities such as Club House, Swimming Pool, Children’s Play area, etc. The brand name is of immediate importance for buyers today; it was pointed out in another survey, that 78% buyers wish to purchase an apartment from a reputed developer and 15% are open to buying from regional developers.

“Users looking for New Projects have needs which are quite different from other property seekers– they look for amenities, payment plans, investment opportunities, quality of developer, possession dates, etc.” Sudhir Pai, Business Head of added, “We’ve launched the New Projects section in response to their needs and our section offers features which allow a user to search basis these unique fields.”

In order to fulfill this considerable demand for a wide range and variety of new residential options available in the form of Projects and Townships in and around the metro cities, has launched an exclusive “New Projects” Section –

Gathered inputs from a host of surveys, user behaviour studies & feedback from’s substantial user base, have been distilled to provide insights. These insights that have led to a host of innovations that were lacking in the online property space, but in hindsight, add tremendous value to users.

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