Luminous launches 'Har Din Lakhpati offer' campaign

Luminous Power Technologies Pvt. Ltd. the leading Power & energy Storage Company to boost up the sales for summer season launched its new marketing & promotional campaign “Har Din Lakhpati offer”. The company has earmarked a total budget of Rs. 6 crore for this campaign, where consumer could win a cash prize of Rs. 1 lakh every day on the purchase of any Luminous Inverter, Battery or UPS.

Under the campaign “Har Din Lakhpati”- Luminous brings excitement, lifestyle with every purchase of Luminous product. In addition to cash prize of Rs 1 Lakh every day the company also provides 6 months extra warranty on Luminous Inverters & LB UPS models.

The new campaign will be supported by various marketing activities like Print advertisements, Dealer Point of Purchase materials, emailers, website & various other on ground activities. This will help in educating the customers & dealers more about the scheme.

While announcing the launch of Company’s new promotional campaign Mr. Sunil Bhalla, Director Luminous Power Technologies shared “Luminous is always known for its exciting & innovative offers which we bring every season for our customers. This campaign will not only work as a sales booster but would also bring excitement in the market. Through this campaign we are offering a chance to win Rs. 1 Lakh everyday on purchase of any Luminous Inverters, Batteries and UPS Systems and in addition we are also providing 6 months extra warranty on Luminous Inverters/LB UPS models. We always appreciate and encourage occasions like this, which is in line with our programme and also give a boost to the consumers wherein they can try their luck and win themselves a good amount.”

To participate in this offer the customer has to send the duly filled warranty registration form along with the invoice copy to Luminous. A sum of one lakh can be won through buying Luminous product and scratching a card to look whats hidden for you. ‘Har Din Lakhpati” offer is applicable on Luminous inverter, battery, UPS systems and will be in operation all across the country from 15th March, 09 – 15th April, 09.

Apart from the consumer scheme, we had announced a dealer scheme as well in which our channel partners are also stand a chance to win lots of cash prizes.

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