Light Reading China to Launch TelcoTV Asia

TelcoTV Asia 2009 , which extends Light Reading’s leading TelcoTV event brand for the first time into China, will be launched this October in Shanghai.

The event, jointly hosted by the Shanghai Municipal Administration of Culture, Radio, Film & Television (SCRFT) and the Shanghai Economy & Information Technology Commission (SHEITC), will be convened on October 13( )and 14, 2009, at Hyatt on the Bund Shanghai Hotel. The event, to be produced by Light Reading China, consists of a two-day conference agenda and booth area for sponsors to showcase their products, with an estimated attendance of 350 Chinese and Asian service providers and industry executives.

“TelcoTV Asia will have all the unique benefits of Light Reading’s events such as TelcoTV in North America (Nov. 10 to 12 in Orlando, Fla.) including top-notch analyst presentations from Light Reading’s research arms, Pyramid Research and Heavy Reading, combined with leading service provider and industry speakers from China and the region,” says Arron Xu, Associate Director of Light Reading China, which is based in Shanghai. Among the leading organizations presenting at TelcoTV Asia are China Telecom, SARFT, CCTV International, Shanghai Media Group, France Telecom, Open IPTV Forum, NTT Lab, SK Telecom, Telstra, Oriental Cable Network, Ericsson, BNS Ltd., Accedo Broadband, and other video industry leaders.

“We are very excited to bring TelcoTV, the leading three-screen video event for service providers in North America, to the fast-growing China and the Asian market,” says Joseph Braue, Senior Vice President/Group Director for Light Reading, a division of TechWeb. “We’ve established Light Reading China under Arron’s leadership to bring our research-led integrated media model into China to drive events as well as online programs with the support of our parent company, United Business Media (UBM), which has extensive event and publishing operations in China.”

TelcoTV Asia 2009 will be covering all the digital TV sectors including IPTV, cable TV, mobile TV, and Internet TV, gathering executives from most of the important operators from the Asia/Pacific region.

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