BROADBAND WORLD FORUM — Ruckus Wireless today announced that it has been selected by Telefonica del Sur (TelSur), a leading provider of Internet-based multimedia and communication services in Chile, to supply its MediaFlex(TM) to support Latin America’s first commercial IPTV service.
The Ruckus MediaFlex system is a unique multimedia Wi-Fi solution designed to extend the range and increase the reliability of Wi-Fi signals while automatically avoiding interference as it occurs. This allows flawless streaming of multimedia, such as IPTV channels, over standard 802.11a/b/g Wi-Fi.
With the Ruckus Wireless MediaFlex system, TelSur IPTV customers can extend the benefits of location freedom to their TV viewing pleasure. Televisions can now be placed virtually anywhere in their home without cumbersome and costly cabling while ensuring flicker-free TV. Additionally, the Ruckus MediaFlex system allows TelSur to install its IPTV service in less than half the time required to wire a home with coaxial cable or Ethernet wiring, allowing three times as many installations per day.
“With Ruckus Wireless, Telefonica del Sur is moving forward the state of broadband communications and in-home multimedia distribution in Latin America,” said Jorge Atton, CEO of Telefonica del Sur. “Together with Ruckus, we are able to maintain a high level of reliability and predictable performance over Wi-Fi that, until now, just hasn’t been possible.”
Yankee Group forecasts broadband and TV revenue in Latin America will experience solid growth: 110% for broadband by 2010 from more than $3 billion in 2005 to nearly $7 billion. Chile has been at the forefront in terms of convergence.
“TelSur has aggressively overcome many barriers that have delayed the arrival of IPTV within Latin America, such as insufficient network capacity and the high cost of service delivery to and within the home,” said Selina Lo, president and CEO of Ruckus Wireless.
Lo continued: “Around the globe, Wi-Fi is taking on a much more strategic role as the defacto connection technology to edge networks. Whether users are at home watching TV, on a park bench accessing metro Wi-Fi networks, at a hot spot watching YouTube videos on their iPhone, or at work streaming news and information over the wireless LAN, they expect a reliable connection and predictable performance. TelSur recognizes the importance of Ruckus technology to transform Wi-Fi into a reliable utility in the home. It’s one of the first broadband providers in the world to aggressively use Smart Wi-Fi to provide unique, differentiated and reliable services.”
Named the best IPTV distribution delivery solution at the 2007 IPTV World Series Awards, the Ruckus MediaFlex system has been selected by more than 75 broadband providers around the world including: Belgacom (Belgium), PCCW (Hong Kong), Portugal Telecom and Sonaecom (Portugal), Telefonica O2 (Czech Republic), FASTWEB (Italy), Magnet Networks (Ireland), Maxisat (Finland), SingTel (Singapore), Slovenian Telekom “Siol” and T-2 (Slovenia), Pioneer Telephone (Oklahoma), MTA Communications (Alaska) and more than 50 independent telephone operating companies throughout North America.