Mumbai : Radio City 91.1 FM has announced the launch of a music album of Lata Mangeshkar. The album “Lata – 80 Glorious years, Safalta Ki Shikhar Per Kal Bhi Aaj Bhi” , a collector’s item of 8 CDs that contains memorable songs spanning her entire singing era was launched on Friday and is the first ever music album which has been launched on radio.
The album comes in an attractive packaging with a collection of Lataji’s rare photographs through the decades as well as a foreword by legendary & reclusive Yash Chopra himself. This fitting tribute to the award winning singer comes just days before her 80th birthday.
The nightingale of India went LIVE on air, on the day of her album launch, at Sa Re Ga Ma office at 7 p.m. with RJ Rohit, on the show Joyride and supported by all Radio City RJs. The on-air launch of the music album, a first for radio, was filled with interesting trivia and melodious moments with Lataji as Mumbaikar’s got to hear of those wonder years in the recording studio to all the super talents she worked with! With Radio City’s RJs Salil and Archanaa connecting Mumbaikars LIVE to the excitement in the evening, the launch of album was a moment to reckon with as she read, in great detail, the foreword from Yash Chopraji.
Furthermore, on the occasion of Lata Mangeshkar’s birthday on Monday, September 28th, Radio City 91.1FM will dedicate the entire day to this superstar singer with every show presenting the best of Lataji’s music down the ages to date.
The celebration will end with a bang with an exclusive interview with Lataji on the very popular retro show of Radio City, Kal Bhi Aaj Bhi from 9 to 11 p.m where Lataji will share her life journey and passion of music with RJ Gaurav and her listeners.
Celebrate your favourite singer’s birthday by treating yourself to great melodious songs of Lataji simply tuning into Radio City 91.1FM.
A sustained focus on understanding listeners and leveraging the synergies of music expertise and innovative programming, allows Radio City to deliver a unique listening experience and be an integral part of the lives of listeners. Aggressively looking at spreading the Radio City experience to new markets across the country, Radio City 91.1FM is committed to growing the market and creating superlative content for discerning audiences.