Lacoste Launches 'Plastic Polo'

Premium French Lifestyle brand, Lacoste, unveiled its latest collection of ‘Plastic Polo’ designed by Michael Young. This unique collection is the second in the LACOSTE Holiday Collector’s Series, whereby the brand selects a designer each year outside the fashion world to ‘reinterpret’ its iconic polo shirt and to challenge its production methods and processes.

Michael Young has been amongst the most successful and influential designers of his generation. Terence Conran selected Young in 1997 as his most inspiring British designer. His ‘Mid Nineties’ collection of furnishings for E&Y in Tokyo was purchased by Die Neue Sammlung Museum Germany and the Design Museum London and was said to have created a new formal language in furniture design.

Plastic has always been a favorite material of Young, and for LACOSTE he wanted to experiment with combining plastics and fabrics to create a fresh, futuristic polo that reflects the heritage of the brand. Young said, ‘Years ago I discovered these colorful gardening gloves in Japan that had a latex coating and started collecting them, but until now I never found any use for them.’ He further added that ‘When I began working on the Lacoste project, I knew I had found my chance to explore this technique. And thus the PLASTIC POLO was born.’

Young has designed polo with a crocodile skin pattern that literally swims up the front and around the back of the shirt. Instead of a standard silk-screen printing process, the heat-activated ink has been applied directly to the piqué cotton and then ‘baked’ causing it to blister and become thick, plastic fake croc skin itself. The PLASTIC POLO is available for men and women.

Young has also designed a super limited edition called the PLASTIC POLO +, where the croc skin print has been covered with a metallic leaf film and pressed with a hot iron, leaving a distressed, vintage feel to the skin. The PLASTIC POLO+ is available for men and women in a limited edition of 1000 each in two colour combinations: silver on black and gold on white.

The PLASTIC POLO is priced at INR 6500. The collection is packaged in a re-sealable metallic black plastic tray that can find new life as a storage unit or serving plate. They are available at the flagship Lacoste outlets across the country.

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