Kalaignar Launches Tamil Music Channel Isai Aruvi

DMK-backed Tamil general entertainment channel Kalaignar TV has launched ‘Isai Aruvi’ , a Tamil music Channel. The test run of the channel began on Sunday , January 21,2008.

Isai Aruvi will be competing with other players like Jaya Max and Sun Music . According to the industry sources the Tamil viewers will soon get another Tamil music channel Raj Musix being launched by Raj Television Network.

Kalaignar has also plns to launch a news channel.

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