IndianRoots.com, NDTV Group’s maiden e-commerce venture won the Pure Play eRetailer of the Year award at the prestigious Indian Retail and Indian eRetail Awards 2015, organised by Franchise India and Retailer media together with FICCI and the Times Group.
The award recognised the efforts made by IndianRoots.com in building an e-commerce platform that focusses on Indian fashion, apparel and accessories, including designer wear, etc.
Pure Play e-Retail is a recognition of the customer focused e-commerce platform offered by NDTV Ethnic Retail, which receives over 30% repeat customers every month.
The prestigious 4th annual Indian Retail & Indian e-retail Awards 2015, were held on April 17, 2015 at The Hyatt Gurgaon, saluting the true winners and visionaries of the retail and e-retail world – those who have blazed the trails and created new benchmarks in the e-Retail sector by providing outstanding merchandise, excellent service and great fulfillment in the journey of engagement between consumer and e-retailer.
The awards aimed at recognising and facilitating achievers, innovators, suppliers and facilitators who have contributed significantly towards the e-retail industry’s growth in India. The Grand Jury was made up of the retail elite and leaders of the national & international retail community. The Awards focused around rewarding the projects and innovations that set the highest standards, now and for the future of retail.
IndianRoots.com, has moved towards a marketplace offering with 600+ brands and 50+ designers and artisan products from all parts of India and has one of the highest Average Order Value for the year. Order deliveries are spread worldwide across 250 countries with the USA and India being the dominant markets. Backed by India’s most respected and credible media brand, IndianRoots plans to expand its business into a complete marketplace offering over the course of the year.
In 2014 IndianRoots.com, received further recognition with the award for the “Emerging Concept of the Year” at the 9th Star Retailer Awards 2014 for Excellence in Retailing. IndianRoots.com, mobile App is available on iOS and Android.