Mumbai : Ignition, an initiative of Ignitee Digital Solutions Pvt Ltd, one of India’s leading digital marketing companies, along with ITM Group of Institutions, one of India’s leading education groups, announced the commencement of the second batch of the combined Digital Media cum Masters in Business Administration Programme.
The first batch was a success, with more than 1500 entries out of which only 20 young talents were selected for training by digital media professionals and industry leaders. The guest faculty includes the who’s who of the industry like Devika Sharma, Strategy Director-Lowe Lintas, Karthik Nagarajan, Associate Director-Nielson, Prashant Mehta, CEO-Komli Media, Ram Bhamidi, Head of Marketing-shaadi.com to name a few.
Speaking on the occasion, Mrs. Tarini Mohindar, Ignition, Programme Director, said, “As industry leaders we felt that it was our duty to create trained talent for the industry. Hence we thought of introducing this unique classroom cum internship programme with a job guarantee on the successful completion after 9 months, which is something no other course promises. The minimum eligibility is that of a graduate and of course we have a thorough and detailed screening process post which we shortlist only the best students.”
Ignition-ITM is promoting the course in a big way with the help of Search Engine and Social Media Marketing and an outdoor campaign. The 9-month Ignition programme includes 4-months of class room training with senior professionals from the Industry followed by 5 months of specialization in SEM, SEO, Social Media Marketing, Client Service & Business Development, Strategy and Media Planning & Buying. In the 10th month, interviews will be arranged with leading organizations, with whom the job tenure will be at least for the next 12-14 months