HarperCollins Publishers and The Wall Street Journal have announced the formation of a three-year publishing partnership to develop books written by the Journal’s expert editors and reporters across a variety of topics for a wide range of readers.
Both HarperCollins and Dow Jones & Company, which publishes The Wall Street Journal, are owned by News Corp.
The program will be overseen by Steve Ross, group president of the Collins Group, a division of Harper Collins, and Alan Murray, deputy managing editor at The Wall Street Journal, in conjunction with the Publishers and editorial teams from the Collins, Collins Business, Collins Living and Collins Design imprints.
“This is an example of the many natural synergies that can be developed between Dow Jones and other News Corp properties,” said Les Hinton, chief executive officer of Dow Jones & Company and publisher of The Wall Street Journal. “We look forward to a fruitful relationship with our corporate brethren at HarperCollins.”
“Readers seeking authoritative and timely business-related content know that The Wall Street Journal is the pre-eminent consumer brand in the world,” said Brian Murray, president and CEO of HarperCollins Publishers. “Through this partnership we will build a branded list of guides from the editors of the Journal and enduring narratives from The Wall Street Journal reporters that will stand the test of time.”
“The Journal has long been the authority in business news and has been successfully expanding that position in lifestyle and culture categories. They are a perfect match for the Collins Group,” said Ross. “We look forward to developing must read books authored by some of the most respected names in journalism.”
“We needed to find the world’s pre-eminent publisher and, fortunately, that publisher was very close to home,” said Robert Thomson, managing editor of The Wall Street Journal and editor-in-chief of Dow Jones. “The demand for intelligent and insightful books on business and beyond has rarely been greater, and there is no doubt that the journalists at the Journal and Dow Jones generally are far more intelligent and measurably more insightful than journalists at other newspapers.”
The first guidebook to be published under the agreement will be “The Wall Street Journal Guide to the End of Wall Street As We Know It: What You Need to Know About the Greatest Financial Crisis of Our Time – And How to Survive It,” by Dave Kansas. The book is a definitive guide for Main Street readers who want to make sense of what’s happening on Wall Street. It will be published by Collins Business in January 2009. Additionally, Collins Business will publish “The Wall Street Journal Guide to Management” in early 2010.