New Delhi: GETIT Infoservices Pvt. Ltd., the leader in directional advertising and pioneer of Yellow Pages in India has announced a strategic alliance with Dainiknavajyoti.com, a leading Hindi news portal, to create two unique services – Classifieds and Local Search sections online. By engaging the companies at the technological, marketing and business levels, the alliance will allow both the companies to drive new growth prospects, transform business communications and improve productivity for a large number of regional SMEs. This alliance is going to be instrumental in reaching out to local and regional SMEs for GETIT and offer local search and Classifieds services to all the regular customers of Dainiknavajyoti.com
As per the association, Getit FreeAds and GetIt.in will power the newly launched utility sections of Dainik Navajyoti which are CLASSIFIEDS and the LOCAL SEARCH respectively. The readers can navigate to DainikNavajyotiClassifieds either through the Classifieds tab or a Widget on the home page. The users can also search all the popular categories displayed in popular category section that will land them on a co-branded page of DainikNavajyotiClassifieds and GetitFreeAds. Furthermore, for Local Search, visitors can navigate DainikNavajyotiLocalSearch through the Local Search tab or the Local Search widget on home page. This alliance will help customers to derive more value out the Dainik Navajyoti site while browsing and will also cater to their day-to-day needs on information on buying and selling.
Commenting on the launch, Sidharth Gupta, CEO, GETIT Infoservices Pvt. Ltd. said, “We are delighted with this tie-up with Dainik Navajyoti, which is one of the leading media brands in the country. The combination of the Dainik Navajyoti news brand and Getit’s leadership in the Free classifieds and local search space should be able to unlock significant value for both the companies. This integration of directional media is going to serve partners and customers with additional informational services.”
Dainik Navjyoti is one of the oldest media houses in Rajasthan. The online portal dainiknavajyoti.com received 3 million page views last year. The portal is extremely popular and is able to generate nearly 85% direct traffic. Out of the total traffic generated by the portal, nearly 35% is international traffic.
Exuding confidence while speaking at the occasion, Harsh Chaudhary, the Director of Dainik Navajyoti said, “When it came to Local Search information and Classifieds Services for our portal, Dainiknavajyoti.com, we found nothing better than the services of GETIT and FREEADS which have been the trusted names in the Indian market for about 25 years now. We have been enjoying good relations with GETIT earlier, but this strategic alliance between both the parties would bring in huge value-add for the respective customers and appreciation on the brands’ image for both the parties”.
Commenting on the launch, Naveen Luthra (VP and Head of Alliances), Getit Infoservices Pvt. Ltd. said, “GETIT is exploring innovative business opportunities by creating in-depth linkages with local businesses. This alliance with dainiknavajyoti.com will help us create an outreach with local and regional SMEs especially those based in Rajasthan and will beneficial to all parties.”