FTChinese.com dons a new look

FTChinese.com’s new look affords efficient site navigation plus enriched multimedia content, up to the minute global markets data, enhanced search functionality, greater interactivity and community as well as more customised services. Advertisers will find additional innovative rich media advertisement opportunities as well as multimedia and channel sponsorship opportunities and other customised options that efficiently deliver their marketing messages to FTChinese.com’s audience of senior business decision makers.

Incorporating the FT’s iconic salmon pink, the new design is consistent with the Financial Times newspaper and FT.com’s global brand identity.

“The new design reflects the continuous growth of FTChinese.com and is part of the Financial Times’ commitment to our business in China and to providing enhanced access and trusted business news and analysis to the website’s more than 1.3 million registered users,” said Daniel Molloy, President of FT China.

Leave a Reply