ET NOW Leads with 45% viewership share

Mumbai: ETNOW, the 24-hr English business news channel has once again proven top notch competency by capturing the #1 position this week. ET NOW with a formidable team of anchors & analysts, breaking news, expert reviews on investment strategies, stock tips, and interviews with national & global market leaders, has achieved top position among English Business News viewers.

As per the latest Television Audience Measurement data, ET NOW is the #1 English Business News Channel with 45% market share in All India 1Mn+ Market amongst the core audience from CS AB Males 25+ Yrs. Also, 43% of the genre’s viewers watch ET NOW (SOURCE: TAM, CS 25+ Males AB, All India 1Mn+, Reach ‘000, Week 21), which shows that more & more viewers tune in to the channel to understand the effective market trading strategies, identify the potential sectors & know the most profitable stocks to Buy-Sell-Hold.

During the Stock Market Hours (weekdays 8am to 4pm) which contribute significantly to the overall viewership of the genre, ET NOW leads with a market share of 49% amongst the core audience from CS AB Males 25+ Yrs in Week 21 (15th May, 2011 to 21st May, 2011).

To get more stock tips, trading strategies, sectorial calls, stock market trends and exclusive interviews India has switched to ET NOW. Have you?

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