ET Now launches news brand campaign ‘Stay Ahead of the Market’

Mumbai : ET NOW, the 24-hr business news channel, launches its new brand campaign focusing on its core proposition which is to ‘Stay Ahead of the Market’. The channel brings to you the biggest technical analysts like Ashwani Gujral, Sudarshan Sukhani, CK Narayan, Rajat Bose and Deepak Mohoni who have created wealth for millions of investors, to give regular Buy, Sell and Hold recommendations starting from December 13, 2010 onwards to help you stay ahead of the market.

As a part of the campaign’s phase 1, the channel will promote its technical analysts Ashwani Gujral, a well known master at trading Index Futures (Nifty, Bank Nifty and Nifty IT) and predicting when a stock is most likely to move in the opposite direction; Sudarshan Sukhani, perhaps the only Technical Analyst who has traded the maximum number of bull and bear markets on Dalal Street; Rajat K Bose, a renowned technical analyst in Indian equity market; Deepak Mohoni, an Indian stock market analyst, who is famous for coining the term ‘Sensex’ (Bombay Stock Exchange’s bench mark stock index) and Dr C K Narayan trades using his own designed systems, and is looking to add algorithmic trading as and when the situation presents.

ET NOW will also highlight the key strengths of the channel which are breaking news first, the dynamic ticker, in-depth analysis of the big markets stories and the faces who bring it all together – the anchors of the channel through this campaign.

Leave a Reply