ET NOW continues to hold its sway in six Indian Metro markets

Mumbai: ET NOW, the 24-hr English business news channel is the most preferred Stock Market Channel among in the 6 Metros. ET NOW provides the most effective market trading strategies, sector specific trading calls & stock tips and also continuously attempts to foster the viewer’s knowledge on trade analysis, market related anecdotes and effects of macro-economic policies.

As per the latest Television Audience Measurement data, ET NOW is the #1 English Business News Channel with 47% market share in 6 Metro Market amongst the core audience from CS AB Males 25+ Yrs in Week 21 (15th May, 2011 to 21st May, 2011) and also over the last 4 Weeks & 8 Weeks ET NOW leads in 6 Metro Market amongst the core audience from CS AB Males 25+ Yrs with market shares of 42% & 37% respectively.

ET NOW continues to maintain its market leadership in the commercial capital of the country (Mumbai) with 69% market share in the current week which is more than twice that of the market share of rest of all English Business News Channels put together. Also if the channel’s performance is measured with respect to the average market shares over the last 4-Weeks, 8-Weeks & 13-Weeks; ET NOW leads in all the three parameters with market shares of 60%, 53% and 47% respectively amongst the core audience from CS AB Males 25+ Yrs.

To get more stock tips, trading strategies, sectorial calls, stock market trends and exclusive interviews India has switched to ET NOW. Have you?

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