ESPN STAR Sports promotes Manu Sawhney As Managing Director

The Board of Directors of ESPN STAR Sports, Asia’s number one sports broadcaster, today announced the appointment of Manu Sawhney as the company’s Managing Director with immediate effect. Sawhney succeeds Jamie Davis who has resigned from the company.

Davis, who joined ESPN STAR Sports in 2005, will continue to serve as a consultant to the company and will work closely with Sawhney to ensure a seamless leadership transition.

Announcing the appointment, Russell Wolff, Managing Director, ESPN International and Paul Aiello, Chief Executive Officer, STAR said on behalf of the ESPN STAR Sports Board of Directors, “Manu’s background and experience in sports broadcasting is unmatched. He has played an instrumental role in the growth of the company by leading the negotiations of a number of major sports acquisitions and key Indian affiliate renewals during his time in India, tremendously expanding the programming choices enjoyed by our fans. The Board is confident that under Manu’s leadership and with the company’s strong management team, ESPN STAR Sports will continue to grow.”

Wolff and Aiello continued,”Over the past two years, Jamie has dedicated himself to the growth of the company and has worked tirelessly towards strengthening our powerful ESPN and STAR Sports brands across the region. Under his leadership the company has achieved unprecedented financial growth and launched new mobile, broadband and television services. We thank Jamie for his contribution and wish him all the best.”

Davis said, “I would like to thank the Board and everyone at ESPN STAR Sports for their support in the past two years. The company has built a formidable base from which to continue its development and I am confident that it will continue to serve the region at a world-class level for years to come. “

On his appointment, Sawhney said, “I have truly enjoyed the excitement and challenges in sports broadcasting throughout my career at ESPN STAR Sports. I am particularly proud to have been with the company since its inception, and feel fortunate to have played a part in its fantastic growth over the years. I very much look forward to working with the Board and the dedicated team we have in place as we strive to strengthen the company’s position as the leading sport broadcaster in Asia.”

Sawhney joined ESPN STAR Sports in 1996 as a Marketing Manager and was promoted to Managing Director of ESPN Software India in 1999 where he led the growth of the company from a start-up to the leading sports broadcaster in South Asia. Sawhney moved to the network’s headquarters in Singapore in 2003 as Senior Vice President of Programming and Event Management and was promoted to Executive Vice President of Programming and Marketing in 2005 where he expanded his responsibilities to include Network Presentation and Marketing & Communications. Manu holds a Bachelor’s degree in Mechanical Engineering and has done his Masters in International Business.

ESPN STAR Sports is a 50:50 joint venture between two of the world’s leading cable and satellite broadcasters. As Asia’s definitive and complete sports broadcaster and content provider, ESPN STAR Sports combines the strengths and resources of its ultimate parent companies – Walt Disney (ESPN, Inc.) and News Corporation Limited (STAR) – to deliver a diverse array of international and regional sports to viewers via its encrypted pay and free-to-air services.

ESPN STAR Sports showcases an unparalleled variety of premier live sports from around the globe 24 hours a day to a cumulative reach of more than 310 million viewers in Asia. ESPN STAR Sports has 17 networks covering 24 countries, each localised to deliver differentiated world-class premier sports programming to Asian viewers. This includes ESPN Asia, ESPN China, ESPN Hong Kong, ESPN India, ESPN Malaysia, ESPN Philippines, ESPN Singapore, ESPN Taiwan, MBC-ESPN (Korea), STAR Sports Asia, STAR Sports Hong Kong, STAR Sports India, STAR Sports Malaysia, STAR Sports Singapore, STAR Sports Southeast Asia, STAR Sports Taiwan, and STAR Cricket.

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