Discovery launches Discovery HD in Philippines

Discovery Networks Asia-Pacific, a division of the number-one nonfiction media company Discovery Communications, and SKYCABLE has announced the launch of Discovery HD, the company’s international high definition network, in the Philippines. Discovery HD is available on Channel 164 and will launch as part of SKYCABLE’s High Definition TV (HDtv) offering. The SKYCABLE HD service is initially available in Metro Manila only.

Kevin Dickie, senior vice president and general manager – Southeast Asia, Discovery Networks Asia-Pacific said, “This is another milestone for Discovery HD and we are delighted to partner with SKYCABLE to bring the wonders of the world in high definition to Filipino consumers. It marks the start of a new era for television in this market.”

”We at SKYCABLE are very pleased to bring another ground breaking product to our subscribers with the debut of Discovery HD. As the local carrier of the world’s leading documentary channel, we take pride in our partnership with Discovery HD as this further cements our commitment to provide quality cable TV content that is attuned to the needs and tastes of our subscribers,” Ray Montinola, SKYCABLE’s VP for Marketing said.

Offering a compelling line-up of HD programming, Discovery HD in the Philippines will feature exciting new content that maximizes the potential of high-definition technology and lends itself perfectly to the type of rich, spectacular images Discovery is renowned for. These include BEHIND THE CAMERA, a five-part series that follows three different photographers in each episode, giving viewers an insight into the ideals and approaches to various photographic niches; THE DRIFTERS which explores the cutting-edge sport of drifting and reveals the test days, the crashes and the whole lifestyle surrounding this rapidly growing phenomenon; and CRUISING ANTARCTICA, which takes the audience on board a luxury icebreaker bringing passengers through one of the most inhospitable environments on Earth.

Discovery now operates HD services in six markets in the region including Australia, Hong Kong, Japan, the Philippines, Singapore and South Korea.

Discovery is one of the leading global providers of HD with services offered in 27 markets including Austria, Australia, Belgium, Canada, Czech Republic, Denmark, Finland, Germany, Hong Kong, Hungary, Iceland, Ireland, Japan, the Netherlands, Norway, Poland, the Philippines, Romania, Russia, Singapore, Slovakia, Slovenia, South Korea, Sweden, Turkey, the United Kingdom and the United States. In the United States, Discovery Communications was the first broadcaster to offer a 24/7 high-definition network with the launch of HD Theater in 2002. The company also operates five HD simulcast services in the United States for Discovery Channel, Animal Planet, TLC, Science Channel and Planet Green.

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