Certificate Weekend Course in Social Media Marketing
About the Course
This short-term program puts you on the fast track to understand and work with social media. Make an impact – Spread the word, drive sales, provide great customer service and keep your customers coming back.
Why Social and how it fits into your marketing efforts. How to plan, evaluate, and measure social media marketing. Why integration and multichannel marketing are key. How to integrate social media into your SEO and SEM strategy. How to convert and retain customers online
How to measure and optimize performance. How organizations and business models must change to reflect this new environment
What is social media and why is it important. Social media strategy. Social media and your marketing efforts. Facebook, Twitter, LinkedIn and YouTube. SMO and offline integration. Social media Analytics. Insights and Analysis. ROI and Reporting
Admission & Fees
The minimum qualification for the course is graduation.
Seats :The number of seats for the course would be limited to 15.All participants will be intimated of the exact date the course begins via e-mail.
Duration : 2 Months (32 Hours across 16 Sessions)
Classes: Twice in a week (Saturday and Sunday)