Keeping in line with its unique principle of One P&L, Dentsu Aegis Network has announced the formation of an expanded Executive Council to drive the group’s business in India.
The Executive Council comprise leaders of all the Dentsu Aegis Network companies and heads of key functions. This gives Dentsu Aegis Network in India an unparalleled advantage of being able to offer their clients world class specialist services under one umbrella.
Chaired by Ashish Bhasin, Chairman & CEO South Asia, Dentsu Aegis Network, the Executive Council includes Anand Bhadkamkar (Group Finance), Dimple Maheshwary (HR), Divya Karani (Dentsu Media), Simi Sabhaney (Dentsu Communications), Makato Nakao (Japanese International Clients), Kartik Iyer (Carat), Haresh Nayak (Posterscope), Sidharth Rao (Dentsu Webchutney), Narayan Devanathan (Dentsu Creative Impact), Shamsuddin Jasani (Isobar), Vivek Bhargava (iProspect), Nabendu Bhattacharyya (Milestone Brandcom), Rajiv Dingra (WAT Consult), Umesh Shrikhande (Taproot Dentsu), S. Yesudas (Vizeum) and R. Ravishankar (psLIVE). C.P Arora will be a special invitee.
“I am proud to say that we are the only media and advertising group in India to provide world-class specialist services with such depth under one umbrella,” said Ashish Bhasin, Chairman & CEO South Asia, Dentsu Aegis Network. “We want to offer our clients all the benefits of specialization without the hassles of silos and our unique One P&L structure enables us to do so. Consequently, the Executive Council has the important role of capitalizing on this advantage. Since we have been the fastest growing agency group for two years in a row, we are now amongst the top 3 groups in India. By Dec 2017 we aim to be the top 2, which will be a mandate for this Council,” he added.
In order to effectively manage the group’s 1700 staff across 7 cities and 15 companies, the executive council members will be encouraged to think beyond their immediate roles for the larger benefit of Dentsu Aegis Network clients.
In some areas such as OOH, Dentsu Aegis Network already exhibits a dominant leadership status through Milestone and Posterscope. In Digital, the group has nearly 700 staff across its 4 companies, with leadership in areas including SEO, SEM, and Social Media. Its Creative agencies, notably Taproot Dentsu, lead in their domain while the network’s Media agencies, particularly Carat, have led the New Business league tables for India, months-on-end. The expanded Executive Council will now aim to build on this momentum.