Singapore :Omnicom Group (NYSE: OMC) agencies captured the top two Network of the Year rankings at the Spikes Asia Advertising Festival in Singapore.
For the second consecutive year, DDB was named Network of the Year and BBDO took second. In addition, DDB Group Singapore and Mudra Communications placed second and third for Agency of the Year.
Among them Omnicom agencies won four Grand Prix.
Creative JuiceBangkok (TBWA) picked up the Grand Prix for Design for Tamiya Model Kits Shop.
BBDO won three Grand Prix: Digital Grand Prix for Pedigree Adoption Drive by Colenso BBDO; Promo & Activation Grand Prix for National Australia Bank by Clemenger BBDO; and Public Relations Grand Prix for National Australia Bank by Clemenger BBDO.
Tim Love, CEO, Omnicom, APIMA (Asia Pacific, India, Middle East and Africa), said: “The Spikes Festival is every bit as tough as the top global competitions, fueled by the added power of Asia’s optimism and creativity. Congratulations to all those whose ideas help change the way we see the world and for their continued inspirational creativity and innovation on behalf of our clients’ brands.”
The Spikes Asia Advertising Festival is Asia-Pacific’s industry-defining festival for advertising and creativity. The festival, a collaboration between Cannes Lions and Haymarket, is one of the most authoritative and influential advertising awards presentations in creative excellence across different advertising and marketing platforms in the region.
The categories of the Spikes Awards include Outdoor, Radio, Print, Digital, Direct and Sales Promotion, Design, Media, TV/Cinema Craft, Print Craft, Integrated and TV/Cinema. Six juries comprised of leading international and regional creative professionals form the judging panels.