PR Newswire today announced the appointment of David Breitling to the position of senior vice president of Global Strategy and Business Development.
Reporting to Chief Executive Officer Charles Gregson, Breitling will be responsible for corporate strategy, including identifying potential acquisition targets and opportunities to diversify both domestically and internationally.
“David brings with him a wealth of experience and a strong track record, particularly in the fields of emerging media, strategy consulting and investment banking,” said Gregson. We are delighted that he is joining us, and confident that his knowledge and abilities will further enhance PR Newswire’s standing as a leader in the communications field.”
Breitling previously held roles at Paribas, J.P. Morgan, McKinsey and The World Bank. He has extensive corporate transactions experience in the media and telecommunications industries, including debt offerings, privatizations and principal investing. In his prior role at New York- based private equity firm ISG, he focused on advising companies on their business plans, finance strategies, strategic alliances and mergers and acquisitions.
“To maintain a leadership position in the media and communications field, a company must be constantly focused on improvement and innovation, while maintaining its core values,” said Breitling, who will be based in New York. “I’m looking forward to joining with the team here in determining and implementing strategies that reflect and enhance PR Newswire’s position as the global leader in text and multimedia communications services.”
Breitling holds a master’s degree in cognition and computer science, as well as an MBA in marketing and finance from Columbia University. He has published a number of scientific papers and won several awards for his research. In addition, Breitling is fluent in Spanish and French and has a working knowledge of Italian and Portuguese.
PR Newswire Association LLC provides electronic distribution, targeting, measurement and broadcast services on behalf of tens of thousands of corporate, government, association, labor, non- profit, and other customers worldwide. Using PR Newswire, these organizations reach a variety of critical audiences including the news media, the investment community, government decision-makers, and the general public with their up- to-the-minute, full-text news developments.
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