He has successfully run Creative Agencies in Asia (twice Asian Agency and of the year) and Australia (Agency of Year) and was most recently Chairman and Creative Director of Grey London where he created the highly acclaimed AOL Discuss campaign, a seminal campaign in multi platform socially relevant content.
In 2011, Dave joined MOFILM as its Chief Creative Officer responsible for helping to curate and define MOFILM’s creative direction. The company encourages budding filmmakers to download a brief provided by an affiliated brand and create an ad that answers the brief.
The winning ad then appears in that brand’s marketing campaign. Dave helps brands fine-tune those briefs to ensure that the company receives a range of diverse responses. He also works with MOFILM’s community of filmmakers to ensure high-quality submissions.