Eight winners and 16 excellence awardees from seven categories were awarded during the third Asian Multimedia Publishing Awards (AMPA)-Asia’s premier awards program that recognizes best publishing practices in Asia. The event was held as part of the culmination of the Asian Publishing Convention (APC) held at the Mandarin Oriental Hotel last July 16 & 17, 2009.
The seven categories of this year’s AMPA include multimedia communication; use of digital technology; multimedia strategy and business model; multimedia advertising delivery; best use of multimedia marketing by a book publisher; best book/best writer on Asian media; and innovative corporate communications in a multimedia world. The AMPA incorporates the Asian Book Publishing Awards and Asian Corporate Communications Awards, which attracted 74 entries from 44 companies representing 9 countries worldwide.
The winners are as follows: Commonwealth Magazine Group (Taiwan); Studio Classroom (Taiwan); UDN.com (Taiwan); ASAPP Media Pvt Ltd (India); Cyber Media India Ltd (India); Commonwealth Publishing Co., Ltd. (Taiwan); HarperCollins Publishers India Ltd (India); and Ayala Corporation (Philippines).
Excellence awardees include: MediaCorp Pte Ltd (Singapore); MiD DAY Infomedia Ltd. (India); CMPMedica Asia Pte Ltd (Singapore); Fairfax Business Media (Singapore); HarperCollins Publishers India Ltd. (India); Bank of the Philippine Islands (Philippines); Equinox Publishing (India); Avantha (India); Benpres Holdings Corporation (Philippines); and DHL (Singapore).
The board of judges included: Allein Moore, CEO/Publisher, BluePrint Media Pte. Ltd.; Gary Gopinathan, BIZITMEDIA Consulting Pte. Ltd.; Abraham Mathew, President, CyberMedia; Matec Villanueva, Chairperson, Publicis Manila; Erik Hartmann, Strategic Partner Development Manager, Google; R. Ramachandran, Executive Director, National Book Development Council of Singapore; and Chris Stevens, Global Account Manager, Swiss Post International.
APC 2009 is supported by Swiss Post International as Platinum sponsor, Synovate and Atex as Gold sponsors. The event is also made possible by its cooperating partners: ACC Group of Companies, Cordillera Coffee, Asian Massage, ABS-CBN Publishing Inc., LG Marketing and PLDT Sweetspots.
The official partner for PR is Weber Shandwick Worldwide, with Amex Team, Creative Crest, Integrated Public Relations and Public Relations Society of Indonesia as cooperating PR partners. Official media partners include AdAsia, Adobo Magazine, Media Partners Asia, Yehey.com, The Employer Magazine and Trainer Magazine and ACN Newswire.
Valued conference partners include: ASEAN Book Publishers Association (ABPA), Asia Digital Marketing Association (ADMA), Asian Media Information & Communication Centre (AMIC), Mobile Marketing Association (MMA), Society of Publishers in Asia (SOPA), Internet and Mobile Marketing Association of the Philippines (IMMAP), Publishers Association of the Philippines, Inc. (PAPI), Philippine Association of National Advertisers (PANA), Magazine Business Association of Taipei (MBAT), Magazine Publishers Association of Malaysia (MPA), Magazine Publishers Association of Singapore (MPAS), National Book Development Board (NBDB), National Book Development Council of Singapore (NBDCS), Telesis Consultation Inc. and OIC Events.