CNN-IBN is among the top 10 finalist News Channels for the Asia-Pacific Broadcasting Union(ABU) , Cable & Satellite Broadcasting Association of Asia (CASBAA) and UNICEF Child Rights Award 2007 .CNN-IBN’s story ‘Daughters on Sale’ has won accolades from ABU-CASBAA-UNICEF award jury.The award however was won by the Hong Kong broadcaster TVB Jade for its the documentary “Children Left Behind”.

“Children Left Behind”, a 30-minute documentary, chronicles the lonely lives of “home-alone” children in rural villages in China, a problem acutely felt in Hunan, Szechuan and Chongqing provinces. With parents migrating to urban centers in search of work, large numbers of children – over 22 million – are left on their own or under the care of elderly relatives.

The Asia Pacific Child Rights Award, established in 2001, is jointly organised by the Asia-Pacific Broadcasting Union (ABU), the Cable &
Satellite Broadcasting Association of Asia (CASBAA) and the United Nations Children’s Fund, (UNICEF). The award is presented each year to the best television programming on child rights issues produced in the Asia-Pacific region. It recognizes the efforts of broadcasters in pursuing both the production of top-quality programming related to children and outstanding news coverage of children’s issues.

At the Awards presentation ceremony on November 2, held during the annualCASBAA Convention 2007, Catherine Lee Yuk San, the TVB documentary producer was praised for her powerful portrayal of children living without parental care in some of the poorest parts of China.

“We are delighted to once again partner with the ABU and UNICEF on this project. Speaking on behalf of the industry, we will continue to make use of our collective broadcasting platforms to promote child rights and the healthy development of children’s lives.” Simon Twiston Davies, CEO of CASBAA said .

Madeline Eisner, UNICEF Regional Communication Advisor for East Asia and the Pacific said: “This year’s award coincides with an important milestone for children. The Convention on the Rights of the Child, the most widely ratified human rights treaty in the world, turns 18. By seeking to share children’s stories, uncovering violations of their rights and fostering an understanding of our responsibility towards them, the media plays a critical role in creating a better world for children.”

David Astley, Secretary-General of the Asia-Pacific Broadcasting Union said,”The Child Rights Award continues to provide an important platform for broadcasters in the Asia- Pacific to share their quality programming on children’s issues. The ABU congratulates TVB Jade for winning the Award this year. Their winning entry “Children Left Behind” is a poignant documentary on issues facing children and we look forward to seeing more and more quality programming on children’s rights by Asian broadcasters in the future.”

More than 60 entries to the competition were received from Australia,Bhutan, China, Hong Kong SAR of China, India, Indonesia, Iran, Japan, Laos PDR, Malaysia, the Philippines, Singapore and Sri Lanka.

The winning entry was selected by a panel of jurors made up of distinguished television producers and industry representatives including: Wang Yan,Producer, Children’s Channel, China Central Television (CCTV); Amar Keshar Simha, CEO & Senior Producer, Himalaya Films P.Ltd.; Francis Smith,Executive Producer, Infocus Asia; Ariunjargal Luvsantseren, TV Director,Children’s Programme, Mongolian Radio and Television; Francis Donovan Castillo-Mohlman, Vice President, Program Strategy & Development, STAR TVand Bonny Yu, Vice President, Programming, Walt Disney Television International, Asia Pacific.

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