CNN-IBN, India’s most awarded English news channel, has announced the appointment of Anuradha Mathu Agrawal as National Revenue Head. In this role, Anuradha will be responsible for the overall sales and revenue generation of the channel.
Anuradha will work closely on creating new revenue streams and opportunities to drive growth and further consolidate the channel’s leadership position.
Anuradha comes with 17 years of experience in sales, strategy and senior leadership and has worked with renowned television channels and publication houses. She started her career with The Times of India and has subsequently worked with India Today, Star India, NDTV and Turner India. Anuradha also has an entrepreneurial stint to her credit wherein she co-founded a real estate brokerage and advisory firm.
Speaking on Anuradha’s appointment, Avinash Kaul, CEO – IBN Network, said, “Anuradha comes with rich experience across multiple media brands. We are confident given her background that Anuradha will play a stellar leadership role in breaking new ground as we embark upon the next phase of growth.”