The third issue of Child hit the stands on Monday with an objective to help parents gift a special life to their kids. The issue takes a stand focusing on ‘how’ things could be made easier to make parenting a wonderful and joyful experience. In this issue, we hear about the joys and thrills of bringing up children from stars Maria Goretti and Arshad Warsi. The issue is a comprehensive guide on all the aspects of parenting, such as your child’s daily diet, her psychological needs and the parent’s role in boosting a child’s confidence.
“The June issue of Child hops, skips and jumps along with its mandate of helping to raise happy, healthy kids (and cheerful, relaxed parents) with savvy information” says Child Editor Vatsala Kaul Banerjee. “Besides the most innovative and fun guide ever to disclipline, this issue focuses on easing a number of things: your own hormonal swings, your baby’s cries, your child’s confidence challenges, and your concerns, ranging from whether your schoolgoer is eating right to whether your preteen is turning too cool too young. The issue shows you fun and useful ways to preserve their child’s artwork and turn them into memories.”
The highlight of June is Father’s day and Child celebrates “daddy’s power” with a special tribute to Father’s Day by a well-known author Sudeep Chakravarti. All children look up to their dad and model themselves on him. Child discusses the importance of fathers as role models for their children. The family entertainment section gives tips on having a fun time with kids.
The doctor-approved tips to ‘pump up iron’ help mothers to give their children not only tasty but healthy and balanced meals. A section is devoted to making parents aware of the new concept of the ‘imagination’ quotient to enhance their child’s creativity. The issue reveals the new rules for raising self-assured kids and includes other special features such as great craft, tasty toppings for sandwiches, a treasure island party and travel tips.
Child was launched in April, 2008 with a print run of 1 lakh copies. Child has already reached a subscriber base of 33000. The response from the newsstands has also been tremendous with the launch issue being completely sold out. The second issue, which featured Darsheel Safary on the cover, was on sold out much before the third issue hit the stands.
Media Transasia is one of Asia’s most diversified and largest publishing groups. Based in Bangkok, the company publishes more than 25 magazines for various Asian markets in 8 languages: English, Thai, Chinese, Hindu, Urdu, French, German, and Japanese. The magazines include travel and inflight, credit and charge-card, fashion and lifestyle categories, among others. Its leading titles in India include Swagat, Discover India, Architecture & Design. The international titles launched in India include Travel and Leisure- South Asia, Better Homes and Gardens and Maxim.