Chicago Tribune has promoted Kathleen O’Hara, formerly its director / consumer marketing and sales, to vice president / marketing. Also, the company promoted Brad Moore, general manager of its RedEye publication, to vice president / targeted media. Both promotions are effective immediately.
“To win in this competitive media environment, we must be more aggressive with consumer marketing and accelerate the growth of our niche products, so we’ve made organizational changes to ramp up our efforts in both areas,” said Tony Hunter, president, publisher and CEO of Chicago Tribune Media Group. “Both Kathleen and Brad have proven track records of success in our organization, and I’m confident that our company will continue to grow and fiercely compete under their leadership.”
O’Hara joined the company in 2005 to manage its industry-leading loyalty program, Subscriber Advantage. Since that time, Kathleen has served several roles in the circulation department, most recently leading the acquisition, CRM and database teams. As vice president / marketing, she will oversee the consumer and advertising marketing departments as well as communications and community relations. O’Hara, 47, is a graduate of the University of Illinois at Chicago with a bachelor’s degree in art and design and is a resident of Oak Park, Ill.
Moore joined the company in 1997 and worked his way up to development manager for Tribune Company. Moore also served as sales manager of Chicago Tribune’s rental classified advertising category before being named general manager / RedEye in 2005. As vice president / targeted media, Moore, 35, will oversee the company’s niche products, including RedEye, TheMash, Hoy and Triblocal. He will continue to serve as general manager of RedEye. Moore holds a bachelor’s degree in business administration from Michigan State University and a master’s degree from the University of Notre Dame. He currently resides in Chicago.