BBC launches #brumvotes to engage with younger audiences

April 10, 2015 3:07 am0 comments
BBC launches #brumvotes to engage with younger audiences

BBC WM has launched #brumvotes – a local digital service which aims to engage younger people in the run up to the General Election. The service, which is targeting young people in the city aged 18 to 30 years old, is focusing on the key issues that matter most to […]

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Retail industry leads others for Facebook engagement

April 9, 2015 5:50 pm0 comments
Courtesy:aamplify.co.nz

Retailers boast the highest interaction rates among all Facebook posters, according to 2014 data from Adobe. The US industry average interaction rate, including comments, “likes,” shares and other ways of interacting with Facebook posts, was 4.3%, Adobe reported. That was 10.3% higher than the travel and hospitality industry, which came […]

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Snapchat usage skews heavily toward Young millennial internet users

April 8, 2015 3:45 pm0 comments
Snapchat usage skews heavily toward Young millennial internet users

Smartphones likely account for most of that time, based on November 2014 research by Defy Media. More than four in 10 US millennial internet users ages 18 to 24 who used Snapchat and had access to both a smartphone and tablet logged on to the social network via smartphone, vs. […]

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BBC Scotland calls for restraint online following abuse

2:30 am0 comments
BBC Scotland calls for restraint online following abuse

BBC Scotland has made a robust defence of its journalists in the wake of a barrage of abuse on social media and other online sites.The broadcaster called for restraint by some social media users who are following its in-depth coverage of the General Election campaign but have resorted to posting […]

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Twitter,Yes Bank to offer tweets via missed call

April 7, 2015 11:48 am0 comments
Twitter,Yes Bank  to offer tweets via missed call

Yes Bank , India’s fourth largest private sector bank, has entered into a strategic partnership with Twitter for its missed call services. Twitter’s unique missed call offering is the result of the latest acquisition of ZipDial, a mobile engagement and analytics platform. The partnership is a further reinforcement of Yes […]

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Instagram to add more than 100 Million users in US by 2018: eMarketer

April 6, 2015 4:27 pm0 comments
Instagram to add more than 100 Million users in US by 2018: eMarketer

Instagram will boast more than 100 million US users by 2018, eMarketer estimates, and this year, the social network’s audience will rise by nearly 21% to 77.6 million users. Data released by Yesmail in March 2015 suggests there’s plenty of room for adoption among brands looking to reach this appealing […]

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ABC News launches Gallipoli Twitter project

3:38 am0 comments
ABC News launches Gallipoli Twitter project

ABC News recently launched a unique ABC Gallipoli Twitter project. Seeking to reflect live tweeting of key events in the days leading up to the Gallipoli landing and the events shortly after, @ABCNews1915 represents the Twitter accounts of more than 60 real sources from the time – 100 years on. […]

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Young users clicking Facebook for news !

March 29, 2015 4:13 pm0 comments
Young users clicking Facebook for news !

Media research agency,eMarketer estimates that 88.0 percent of 18-to-24-year-old internet users in the US will use Facebook this year, as will 78.6 percent of those in the 25-to-34 range. This works out to 58.7 million millennials logging on to Facebook at least monthly in 2015—and many are likely doing so […]

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Good News : SC removes section 66 A of IT Act

March 24, 2015 6:08 am0 comments
Good News : SC removes section 66 A of IT Act

The Supreme Court,SC, today struck down the Section 66A of the Information and Technology Act, calling it unconstitutional and untenable. The court added that it interferes with freedom of speech and expression. Section 66A gives the police power to arrest a person for posting offensive content online and provides for […]

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SC’s verdict on offensive content today

3:00 am0 comments
SC’s verdict on offensive content today

SC to announce today verdict on validity of section 66 A of IT Act pertaining to offensive content on Internet The Supreme Court, SC, is likely to pronounce today its verdict on a batch of petitions challenging constitutional validity of certain sections of the cyber law including a provision under […]

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