In a scenario where consumer confidence across the world has taken a dip, India has topped the Nielsen Global Consumer Confidence Index with 114 points. Moreover, at 51 percent, Indians are also the most optimistic lot globally who think that their country will be out of the economic recession in […]
As people buy products, seek information, plan their social lives, and make personal and business decisions, the lines...
Top-level decision makers are ready to face economic uncertainty but despite recent losses in the job markets and the...
The Nielsen Company announced today in its second “A2/M2 Three Screen Report” that U.S. usage of TV, Internet...
Obama’s lead will widen in the closing days of the 2008 presidential campaign according to MPG’s social network modeling system, Resonance, a real-world application of SimCity-like technology. Expect Obama to lead with 57% of the popular vote vs. 43% McCain in the states that will determine the outcome of the […]Read more ›
When asked to name the number one factor influencing Americans’ deepened focus on their homes, it is no surprise that the nation’s home and lifestyle media’s top response was the fluctuating economy. And, as Ogilvy Public Relations Worldwide’s 2008 National Home and Lifestyle Media Survey reveals, category coverage is evolving […]Read more ›
TRAI on Tuesday released a consultation paper on Media Ownership. Ministry of Information and Broadcasting (MIB) vide their letter dated 22/5/2008 has sought TRAI’s recommendations on the need for cross media and ownership restrictions in India for radio, broadcasting and print medias. These recommendations have been sought under Section 11(1)(a) […]Read more ›
Blue Coat Systems, Inc. (Nasdaq: BCSI), the world leader in WAN Application Delivery and Secure Web Gateway, today released the results of a market study on networking trends of Asia Pacific companies. Over 40% of the respondents surveyed for the study indicated their companies provide their branch offices with direct […]Read more ›
Being the most attractive and effective mass media, it is an accepted fact that television can play an important role in socio-economic development of the people. Doordarshan being the sole public service television broadcaster has been playing a leading role in the socio-economic development of the country since its beginning […]Read more ›