CarTrade.com to chart its PR strategy with Value 360 Communications

New Delhi: ndia’s leading auto classifieds website, CarTrade.com  has appointed Value 360 Communications, as its official PR partner.

Value 360 Communications won the account through a multi-agency pitch based on its reputation as a leader in managing PR for digital businesses.  These include online classified sites, e commerce companies, online entertainment companies or travel businesses and so on. Over the years, it has gained a firm foothold in the market as an agency with a clear expertise in handling the business mandate of numerous online players.

CarTrade.com is an online platform that helps consumers to buy and sell new and old cars with trust and confidence. Since its inception in 2012, CarTrade.com has earned itself the position of being one of the leading auto portals in the country and over 3.8 million customers visit the site every month. It has also successfully aggregated the highly fragmented used-car market in India. It joins hands with Value 360 Communications to further its brand identity and firmly establish its strengths and services in the market.

Vinay Sanghi, Promoter & CEO, CarTrade.com commented on the alliance with the PR firm, saying, “CarTrade.com is India’s leading auto portal. We have launched innovative offerings such as Certified Cars and Price Guides and will continue to do so. We are looking forward to working with Value 360 Communications to communicate our unique value proposition..”

Kunal Kishore Sinha, Director, Business Development & Strategy at Value 360 Communications is positive that his agency will be the right partner to meet CarTrade.com’s messaging and corporate communications objectives. He further added, “We are pleased to partner with CarTrade.com which commands both online and retail presence today. We are confident that our expertise will help us in effectively meeting their requirement. Our seasoned public relations team is sure to deliver quantifiable results in terms of their brand visibility and an overall positive impact on business operations.”

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