The Organisers of the 55th Cannes Lions International Advertising Festival have announced this year’s Media, Outdoor and Radio Lions juries.Prasoon Joshi , Executive Chairman McCann Worldwide Group & Regional Executive Creative Director Asia Pacific, McCann Erickson , has been named President of Outdoor Lions Jury. Shashidhar Sinha, Chief Executive Officer, Lodestar Universal has been named as member of Media Lions Jury.
All the entries can be viewed and listened to in the Palais des Festivals in Cannes during the Festival week whilst the judging takes place on site. The winners of these categories will be honoured on Tuesday 17 June.
The 55th International Advertising Festival will be held 15-21 June 2008 in Cannes, France.The International Advertising Festival – Cannes Lions – is the largest gathering of worldwide advertising professionals and advertisers as well as the most prestigious annual advertising awards. Each year, over 10,000 visitors from the advertising and allied industries attend this event to celebrate the best of creativity across all media mix, discuss industry issues and network with one another.
Over 25,000 ads from all over the world are showcased and judged at the Festival. Winning companies receive the highly coveted Lion trophy, honouring the most creative TV/cinema, print, outdoor, interactive, radio, sales promotion, integrated advertising, as well as the best media and direct marketing solutions. A Design category is being launched in 2008. A unique programme of high-profile seminars, workshops and keynote speakers, organised by some of the biggest names in the industry, are also presented.