Candid Marketing tops leading Indian brand activation agencies

Mumbai : According to the Brand Equity Ad Agency Reckoner, Candid Marketing has been ranked the No. 1 agency in brand promotions. The Brand Equity – Ad Agency Reckoner is an annual survey conducted by The Economic Times and IMRB by surveying almost 600 marketing decision makers across the country.

The remarkable success of the company is attributed to its 15 years old presence in the strategic brand activation space and its dynamic team/leadership. Candid has executed over 15000 promotions and events across more than 100 cities and 30000 locations nationwide, and is known to be one of the most innovative and experienced companies in the business. After securing the no. 1 position in 2008, Candid Marketing has been given this prestigious honour for the second time.

Enthralled by the news, Atul S. Nath, MD, Candid Marketing say “We strive to deliver value to our clients through creating, conceptualizing and executing great activation programs and there can be nothing more satisfying than to be recognized by them. Over the last one year we have started doing integrated activation using digital and social media and our clients have obviously appreciated that and made us No. 1.

What makes this achievement even more commendable for Candid Marketing is the addition of a host of new brands in the year 2010. Some of these include: Oakley, Godrej, Neulife, Fiat, Comfort and Sure (HUL). With a strength of over 145 employees, Candid has offices across all the major metros and is one of the few top agencies which still manages and controls the operations of their clients’ activation programs directly.

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