In its fourth edition, the awards will be judged by an all-client panel comprised of senior marketers and business heads from across industry segments and geographies. The process of evaluating entries is currently underway, in 18 categories across web, mobile and OOH.
A special category for ‘Showcase’ work has also been introduced. Suresh Ramakrishnan, Publisher, Haymarket Media India Private Limited, said, “Like in previous editions, the awards have received excellent response from specialist digital agencies, ad and media agencies, clients and other stakeholders in the digital ecosystem. Work on over a 100 brands is in contention this year, across 18 categories.
The handpicked jury is currently evaluating entries, with emphasis being on results delivered against stated marketing and business objectives.” Winners are to be announced at an awards ceremony on Tuesday, 11 June 2013, at Hard Rock Cafe.