Bullish on Emotional Atyachaar, UTV Bindass launches Date Trap

Mumbai: This December get geared up to take revenge / have the time of your life by setting up your dear friend on their most disastrous date ever! UTV Bindass, the No. 1 youth brand which is immensely popular for creating cutting edge content, now takes on the mantle to unveil yet another innovate offering from its stables – ‘Date Trap’.

A show that is sure to leave both the participant and the viewer in splits, ‘Date Trap’ oozes of the fun quotient. Agreeing to play the evil cupid, on each episode two contestants will willingly contend to set up their friend on their date from hell, for a cash prize, thus leading into a hilarious showdown! Tune into this fun filled date trap beginning 19th December at 7 pm every Sunday only on UTV Bindass!

It’s the pitch of two devious minds against each other judged by none other than uber cool and suave Gaurav Kapoor. The objective here is to see who can pull off a more creative prank on their best friend by setting them up their most nightmarish date. To put this into practice, in each episode two contestants will battle it out to set up their respective their best friend to go out on a date with – An Actor who is all out to make it the most disastrous date ever! Already briefed about the friend’s likes and dislikes, the actor will gradually ensure that the date leads to the worst date one could imagine. Once both the gags are over, Gaurav and the contestant’s put their heads together, and chooses the better ‘date-breaker based on the originality of the idea, smoothness in execution and, of course, the impact it has on the victim.

Commenting on the launch of Date Trap, Nikhil Gandhi, Business Head, UTV Bindass said, “Our constant initiatives and research with the youth offers us the chance to create yet another pioneering concept i.e. Date Trap. Touted to be a reality show with a funny bone – courtesy anchor Gaurav Kapoor and the hilarious interjections on air, this reality dose allows the youth to take a dig at their close friends – while offering viewers a breather from their otherwise humdrum routine.”

Elaborating on his entry on Date Trap, the spunky Gaurav Kapoor, commented, “Date Trap is one of those rare light-hearted reality reliefs’s, which sets the mood right for the viewers to tickle their funny bone. Taking off on the format which sets the wheel in motion, the show is a trap on your close friends as they make an attempt to date, which will not just have the participant’s but the viewers in splits! I totally look forward to being part of this madhouse.”.

DATE TRAP is being produced by UTV Content and co produced by Vishal Mull with inputs from Creative Director and Director Nishant and Vishal. The programme is conceptualized by the UTV Bindass Team, Head of Programming Shalini Sethi, Creative Director Huzefa Roowala and Executive Producer Richa Arora.

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