Blue Lotus Bags Lodha Group PR Mandate

Blue Lotus Communications has bagged the national PR mandate for the luxury realty category creator, Lodha Group. Lodha has been redefining and revolutionizing high quality realty with a vision to build better lives.

Elaborating on this new addition, N. Chandramouli, CEO of Blue Lotus Communications said, “We are proud to partner with the Lodha Group as its image management and public relations consultant. Our focus on strategic thought and focused implementation helped us get the mandate from among a host of other agencies”.

“Since it is Lodha Group’s philosophy to partner with the best in every field, we are privileged to have been finalized, tested and chosen. We are working together to ensure that home-buyers see the exclusive and relevant value in Lodha properties. Having considered the buying option of a Lodha property myself, I can understand how privileged a Lodha customer must feel. We will ensure we reach out to many more discerning buyers”, Chandramouli added.

Lodha’s recently launched accessible-luxury realty brand, CASA by Lodha, offers the most luxurious, community living experience with all modern amenities. The first of the properties, CASA Univis (Gorbander Road, Thane) was launched recently at an extremely attractive price of Rs. 2,997/- per sq. ft. This property is available in 1, 2, 3 and 4 BHK formats.

“Lodha is extremely brand savvy and has professionals who are experienced in launching and managing India’s top FMCG and product brands. This, I am sure will make the engagement a learning experience for sure”, averred Chandramouli.

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