Bloomberg TV+ iPad app launches major upgrades with Asia Focus

Hong Kong: Bloomberg today announced major updates to its award-winning Bloomberg TV+ iPad app, which includes live TV network for Bloomberg TV Asia and the addition of shows from the Bloomberg TV Asia lineup including First Up, Asia Stars, Asia Voyagers, Asia Edge and others.

The app is available for free and delivers a comprehensive video experience combining breaking news, the latest business stories, special events (e.g Consumer Electronics Show, Paris Motor Show, Davos etc), Bloomberg TV Live and on-demand access to Bloomberg’s critically acclaimed shows. For added context, users are given market data, news and bios of the people and companies related to the video they are watching.

Fitting seamlessly into the busy lifestyle of users, the app offers a video experience for every occasion, including the ability to download and watch videos offline. In addition, this latest update enables users to create their own channels for companies, topics or people of interest.

“We thought very carefully about how to create an exciting and useful next generation video experience for business executives and have been pleased with how well Bloomberg TV+ has been received.” said Oke Okaro, general manager and global head of mobile and connected devices for Bloomberg L.P. “Bloomberg is committed to creating transformative mobile experiences, and Bloomberg TV+ is another good example of that.” added Okaro.

Bloomberg TV+ first launched in October 2011 and is the highest-rated video app for business news on the iPad; it is used by people all around the world. The Bloomberg TV+ update is the company’s latest innovation in mobile. Bloomberg was first-to-market with apps for iPhone, Blackberry, Nokia, Android and iPad. Recent apps include Bloomberg on Windows Phone (Nokia), Bloomberg Businessweek on iPhone and iPad, Bloomberg Markets Magazine on iPad, and Bloomberg Radio on Android, iPhone and iPod touch. Bloomberg also has a sports app for fantasy baseball and football help enthusiasts make better decisions about the players on their teams.

The Bloomberg Television+ App is available today from the App Store on iPad.

Leave a Reply