Mumbai: For third time in a row, STAR Plus’ special New Year eve offering – Big Star Entertainment Awards emerged as the undisputed leader on television with a magnificent rating of 5.9 TVR*watched by every fourth HSM viewer* with STAR Plus remaining the undisputed leader with 287 GRPs* .
Big Star Entertainment awards is going from strength to strength , witnessing an year on year increase in its mass appeal clearly making it the premiere awards night destination.
This year all the movers and shakers of Bollywood–Salman,Shahrukh ,Akshay,Katrina,Deepika,Kareena came together on one platform .The three and a half hour extravaganza had Kareena grooving to ‘Fevicol’. Prabhudeva,Remo,Anuksha,Imran entertained the audiences with their electrifying performances, while the hosts Manish Paul and Shreyas Talpade kept the audiences in splits.
BIG Star Entertainment Awards 2012 featured 31 award categories, winners for which were selected through online and SMS votes Nachiket Pantvaidya, GM, STAR Plus says, “STAR Plus’ aim with Big Star Entertainment awards was to make New Year ’s Eve a special and memorable one for the entire family and keep them entertained through the night. It is indeed heartening to see a brilliant response from our viewers. This is just the beginning for 2013 and we have great entertainment lined up for the year”