Big FM Launches Big Aadi Amarkalam

Aadi is the time of the year when textile showrooms offer huge discounts for every purchase. Aadi is considered as the month of shopping by Tamilians and BIG 92.7 FM in continuation to celebrating “Tamizhanin Perumai” and to keep up to the vibe of the city is all set to celebrate Aadi in a grand way by paying the shopping bills of its lucky listeners.

“BIG 92.7 FM always have identified and associated itself with festivals and occasions celebrated by Tamilians and as Aadi is the biggest vibe of the season currently, we want to celebrate it in a big way by gratifying our listeners and providing an interesting content on-air and on-ground. This is just another Life Kondadalam offering from BIG 92.7 FM,” P.B Ramaswamy, Cluster Director, BIG 92.7 FM TamilNadu said.

Starting 26th July 2008 every Saturdays and Sundays RJ BIG Yo Yo of BIG 92.7 FM will be present at RMKV, a famous textile outlet in Chennai between 12.00 pm – 8.00 pm and will select one lucky shopper who will be announced as the winner of the day and his/her shopping bills at RMKV will be paid by BIG 92.7 FM in association with RMKV. This activity will run upto 10th August 2008.

To participate in this activity all one has to do is to shop at RMKV between 12.00 pm – 8.00 pm during weekends and participate in an exclusive contest conducted by RJ BIG Yo Yo at the venue. One lucky winner will be announced every hour till 8.00 pm and at 8.00 pm RJ BIG Yo Yo will identify one winner out of the 8 finalist who will be entitled to get his/ her shopping bills paid by BIG 92.7 FM in association with RMKV. The winners of Saturdays and Sundays will be announced every Mondays by RJ BIG Dheena in his show “BIG Vanakkam”.

Leave a Reply